Benefits and limitations of platforms

Webpage: 

Benefits: The benefits of a webpage is that they are accessible on multiple devices such as phones, laptops and tablets. This means you can access them in the house or anywhere outside if you have an internet connection or data. 

Limitations: With a website you need to pay for a server for it to run on. 

Blog:

Benefits: Anyone can share their thoughts and other people can comment.

Limitations: If you empower the user then you could get trolls that ridicule peoples thoughts.

Apps:

Benefits: The customer engagement is enhanced. 

Limitations: If you have slow internet then it might take a while to load. 

CD/DVD:

Benefits: You aren't downloading data from the internet so it is suitable for third world countries. 

Limitations: People cannot access content if they don't own of DVD player.

Kiosk:

Benefits: They are fixed so you don't need an internet connection to use it. It is user friendly as it is easy to use.

Limitations: It might cost a lot to replace if one is damaged or stops working.

Interactive TV:

Benefits: It is a bigger screen so it easier to see and it has higher quality. 

Limitations: Can be high in cost.

Mobile device:

Benefits: They are small and easily portable so they can be taken anywhere. 

Limitations: It can break easily. 



A platform is a place where you can use interactive media content. For example, a mobile device is a type of platform that is useful to carry around as they are small and easily portable. Phones/tablets would be used for something on the go so for example, a survey at a football match could be done there and then on someones phone. This would be preferred over a an interactive TV if you are travelling somewhere however an interactive TV is better in a rooms it is in a fixed position and is more suitable for people who want a large screen in their house to watch shows or look through holiday destinations with family or friends. Aside from interactive TVs being very useful for looking at a large screen with high quality, you can also access apps on your TV such as YouTube and Netflix


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